Majority read emails on mobile, and if it doesn't look good there, you may be losing their interest. With these simple optimization techniques, you can transition your static emails to become responsive and keep your subscribers engaged.Read More »
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Here are three things that publishers can do limit their exposure to ad blockers.Read More »
Group publisher Stephens Media is using Xtenit's publishing platform to provide email newsletter and news alert services for their publications.Read More »
The steps for creating a mobile adaptive email are easy. If you have control of your email formats, you can make the simple adjustments.Read More »
Your content maybe your best asset, but without effective email delivery channels you are probably missing opportunities to monetize it. Here are a few tips to help you better utilize your content and newsletters to generate more revenue.Read More »
Are issues and editions just for print? Many non-print publishers find the issue concept to be an attractive way to organize, present, and deliver content. Publishing to an issue also fits well with traditional work flows and subscriber expectations.Read More »
Xtenit has teameded with Akamai Technologies, the leading provider of cloud optimization services, to power Xtenit's content delivery services for accelerated file delivery and streaming media.Read More »
Publisher Utilizes the Xtenit Content Management System to Extend Newsletters and Increase Profitability
Xtenit a leading provider of web, email, and ad management services in the cloud, announced today that Shelf Awareness, a successful, online only, B2B publisher in the book trade sector, has re-launched their website using the Xtenit content management product.Read More »
Here are some things to consider when evaluating the effectiveness of your ad supported business model.Read More »
Recently email newsletter experts have been recommending that Email Service Providers offer per article share-this links in newsletters. We are happy to say that Xtenit has always had per article/item sharing features. All clicks on article share-this links in the email are recorded and tracked for analysis and reporting. Action triggers and activity targeted mailings also work with share-this clicks.
The share-this link option is flexible and can be used with any social media site, book marking service, or any other site that accepts URL posting.
Looking for ideas to increase online ad revenues? Here is a short checklist of revenue boosters to consider.Read More »
If you have advertisers that value some segments of your audience more than others, or want to vary their message across segments, utilizing targeted advertising may make sense. Here is a short review of advertising decision dynamics to help better devise and evaluate targeted advertising strategies.Read More »
There are good reasons for choosing one approach over the other, but regardless of the option you choose, make sure you have the right tools to get the most from your revenue model.Read More »