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Share This Links for Each Newsletter Article and Item

Recently email newsletter experts have been recommending that Email Service Providers offer per article share-this links in newsletters. We are happy to say that Xtenit has always had per article/item sharing features. All clicks on article share-this links in the email are recorded and tracked for analysis and reporting. Action triggers and activity targeted mailings also work with share-this clicks.

The share-this link option is flexible and can be used with any social media site, book marking service, or any other site that accepts URL posting.

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Is Targeted Advertising Right for Your Publication?

If you have advertisers that value some segments of your audience more than others, or want to vary their message across segments, utilizing targeted advertising may make sense. Here is a short review of advertising decision dynamics to help better devise and evaluate targeted advertising strategies.

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